Our Story

Don Londrès was born from tradition and driven by vision. Founded by Dre London and Francisco González—whose family created the world’s first premium tequila and has been distilling since 1905—this tequila comes straight from the heart of Atotonilco el Alto, Jalisco. Crafted using time-honored methods passed down through three generations, Don Londrès is more than a bottle—it’s a tribute to heritage, hustle, and doing things the right way.

It’s tequila for the self-made.

Honest Tequila

We Believe in Honest Tequila Made with 100% blue agave and no unnecessary additives or added sugars, it’s best enjoyed over ice—smooth on the nose, clean on the palate, without the harsh burn others bring. Don Londres isn’t just a tequila-it’s a lifestyle built for the underdog and crafted with integrity.